Destination Development

The National Property Board Sweden is the single largest destination manager in Sweden. The board works with tenants, agencies and organisations to develop the tourism industry in Sweden.

According to the appropriation directions for 2013, the National Property Board Sweden must develop destinations in cooperation with municipalities, county councils and the tourism industry and prioritise development of the destinations where they can bring about long-term agreements on local financing or secure commitments from local partners.

Our goal is to work with tenants and other partners to develop our destinations in order to improve long-term economic performance and improve the experience of visitors. We will actively contribute to work on sustainable tourism and increased growth in the tourism industry.

Read more about the board's work on destination development below.

Sustainable tourism

The National Property Board Sweden participates in Västsvenska Turistrådet's project on the development of quality and sustainability systems for the whole of Sweden's tourism industry. The purpose of the system is to provide customers with security in their choice of experiences, to help businesses improve and to create attractive and sustainable destinations. Among other things, the partnership involves testing around twenty destinations in Sweden selected by the National Property Board Sweden.

Västsvenska turistrådet, Sustainable tourism

Official cooperation

The National Property Board Sweden participates in the Swedish Agency for Economic and Regional Growth's collaborative forum for official bodies, organisations and representatives of trade and industry at a national level to streamline and coordinate national
promotion work aimed at the tourism industry.

The Swedish Agency for Economic and Regional Growth's tourism programme

Sustainable destination development

The Swedish Agency for Economic and Regional Growth has been mandated by the government to make extra efforts to strengthen and develop sustainable tourism destinations over a three-year period. The Swedish Agency for Economic and Regional Growth has chosen five areas with the potential to develop as sustainable destinations. They are Bohuslän, Kiruna, Stockholm archipelago, Vimmerby and Åre. The National Property Board Sweden has destinations at two of these locations, Bohuslän and Stockholm archipelago. The National Property Board Sweden is participating in the work to develop the five destinations.

The Swedish Agency for Economic and Regional Growth - actions for destination development